Perspective Daily, 2017

Illustrations for an article on why we spend a huge amount of effort to get something that abounds in the immediate area?Imagine, you are sitting in a boat on a big, clear mountain lake, the water is crystal clear. You are thirsty and want to drink a sip. You have 2 options: You can row to the other end of the lake, get out and sweat completely and order a glass of mineral water in a restaurant out of breath. Or you just dip your two hands in the cool water and take a big sip.

Read the article here.

Art direction: Robin Schüttert